What about people who are already doing well in their lives. Why would they need a coach?

They might not need a coach. But it is helpful to ask themselves:

• Are they doing what they most enjoy?
• Are they tolerating anything or anyone that makes them uncomfortable?
• Is life easy and fun?
• Are they going to be financially independent in the next 15 years?
• Do they have what they want most?

We've discovered that people often need to expect more out of their lives.